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What is Customer-Centricity? The Importance of a Customer-Oriented Business Approach

Customer-centricity is a term that’s thrown around a lot in the business world nowadays. If you ask any CEO whether their business is customer-centric, they will likely answer with a resounding [...]

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Falling (Back) In Love With Your Company

February is the “love” month, so I thought I’d write this post straight from the heart (npi) For business owners, there’s nothing quite like the honeymoon phase between you and your company. When [...]

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OFFENSE + DEFENCE = CHAMPIONSHIP SUCCESS

Regardless of your industry, in order to come out on top you must possess that vital blend of offence and defence. From a sales and marketing perspective, business and executive types will [...]

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CLEAN DESK(TOP), CLEAN MIND

One of the main mantras that I live by is “a clean desk leads to a clean mind”. Why? A cluttered workspace decorated with old coffee cups and papers that need recycling is symbolic of more than [...]

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IF IT AIN’T BROKE, BREAK IT

When it comes to running a company, complacency is your worst enemy. Too often we see this scenario – a company is thriving, stops innovating after it gets comfortable in its position at [...]